Are You Leveraging the Largest Marketing Platform in the World?
Most business owners understand that they need a website, however, most don’t see that it is the largest marketing platform available.
Ask around and you will be hard pressed to find someone that hasn’t searched online for a product or service.
The question is will they find you?
At Growth Marketing we offer a variety of services to help place you in front of your perfect customers no matter where they are searching. We leverage a variety of platforms including SEO (search engine optimization), video marketing, social media, paid media (PPC, retargeting, etc.), web design and conversion optimization.
Each element by itself can create results and bring in additional revenue. Businesses that stack them tend to multiply their results, building a rock solid foundation that you can grow your business with long in to the future.
The first step is to fill out the Exploration form. This allows us to get to know your business and create a custom tailored approach to our first meeting. We value your time and we’ve found that by coming to the first meeting with this information we can keep the meetings shorter and you can leave with useful advice you can implement in your business whether you choose to work with us or not.
SEO (Search Engine Optimization)
Most business owners have heard of SEO but they still don’t have a great understanding of what it means , let alone how to do it. Each year the search engines like Google update their algorithms and change the rules making it nearly impossible to businesses to stay ahead of the curve.
We spend hundreds of hours and thousands of dollars testing on our own websites to master the strategies that can get your website in front of potential customers searching on Google. Then we spend our free time reading patents to know what will work long in to the future. We don’t pretend to have a crystal ball but we do everything we can to ensure our clients get maximum results.
Every day there are more videos uploaded to YouTube than you could watch in your entire lifetime!
As people are consuming more and more information via online video it should be clear why video marketing is so effective. Having a professionally shot and edited video is just the start, you’ve got to make sure that potential clients see the videos and take the next step.
Our team can help you from bring your video from idea to shooting to getting views without having to hire a bunch of different companies or jump through hoops.
Social Media Marketing
Facebook is the second most visited site in the world (behind Google) and over 890 million people log in to Facebook daily (source). These statistics are ones that companies only dreamed of 10 years ago and they are an advertisers dream. That is just the beginning people are using Twitter, LinkedIn, YouTube, and many others daily as well.
Each of these platforms gives your business another opportunity to stay in front of your customers, build brand recognition and convert leads to sales.
Google My Business & Maps Optimization
If your business has a physical location or is service based it is almost mandatory that you have an optimized Google My Business listing (formerly Google Maps/Local). If you don’t already know when you perform a search for a local business Google will show a map with little pin-points of companies that are near your location. Just like SEO there are strategies to increase your rankings in these results as well.
When your business shows up in the map listing you can see a large boost in phone calls and visits from new customers, especially those searching on a mobile device.
Google isn’t the only directory out there either. Sites like Yelp, Merchant Circle and Bing Local also get thousands of visitors a day. By having your business listed and optimized in each of these sites you can acquire a steady stream of new leads.
Learn More About Google Local Optimization
Paid Media – PPC, Facebook Ads & Retargeting
Want fast results? Then paid media is the way to go! By buying advertising on sites where your customers hang out you can begin bringing in leads in a matter of days. However, we’ve found most businesses are doing this wrong and struggling to get an ROI or even wasting tons of money.
In the paid media world it’s all about properly targeting the right customer and knowing your numbers. Anyone can buy ads but if you want to see an ROI you must set the campaign up right. We can help your business do just that, whether you are looking to dip your toes in the water or dramatically ramp up your business contact us today!
Website Creation & Website Design
A website is the face of your business and oftentimes where consumers will start when deciding who to work with. If your website is older than your target market you have a problem. Modern website design doesn’t have to be insanely expensive. Websites that would have cost tens of thousands of dollars 10 years ago can be put together by a high school student with a few WordPress plugins.
Whether you need a little facelift or a complete rebuild the team at Growth Marketing can create a custom website that matches your business and converts visitors in to buyers.
Conversion optimization is a step that companies oftentimes forget about but it’s vital to your success.
Think about it, if you have 10k visitors a month and none of them turn in to leads what is the point. We have a number of tools that we can use to determine where visitors are going on your site and why they are not contacting your.
By increasing your conversion rate from 1% to 2% you have literally doubled your business. A properly implemented conversion strategy will dramatically increase the effectiveness of any other marketing your are doing. Simply put, if you are doing any marketing you need conversion optimization.
Ready to Get Started?
Go to our Exploration Form and answer a few questions about your business. We will setup a time to discuss where you are and how you can GROW your business to where you want to be. Get started today!